Send messages about products, events and other company news to increase your business turnover and profit. That’s why SMS bulk messaging service is so popular among retailers and service provider. There is a demand for SMS connectivity from applications that does not require the sending or receiving of large amount of SMS messages. One example is a remote monitoring system. If the mobile sms providers remote monitoring system finds that a certain server is not responding, it will send an SMS alert to the system administrator’s mobile phone. This remote monitoring system will have a very small amount of SMS traffic per month since the servers being monitored should be working fine most of the time.
Since a wireless carrier usually does not provide direct SMSC or SMS gateway access to users without a large amount of SMS traffic, some companies come out to fill the gap. These companies are called SMS service providers. There is no minimal purchase requirement or monthly minimum usage requirement for many SMS service providers. SMS (and SMS APIs) has been used by different sized companies for years (27 to be exact). It’s primarily used to communicate business-critical and marketing information to customers all over the world.
How is it possible that one type of technology has been used for so long? Well, there are many reasons why companies are so fond of it. The biggest argument for SMS is affordability. One message will cost you around 1 to 7 cents depending on the region and the volume you’re sending. If your monthly volume is bigger, your price per SMS will be reduced significantly. Thus, it provides a great return on your investment. Secondly, 5.1 billion people are using mobile phones, making SMS more reliable and more widely used than communication applications that require an internet connection.
